Monday, 31 July 2017

4 Tips to growing your small business

As a business owner it is important that you continue to strive towards greater goals. One of your goals is likely to be about growing and expanding your business. To grow your business, you will need to think strategically as well as logistically as to how you can achieve this goal. While growing your business is the ideal outcome, there are things along the way that will need to evolve as well. Perhaps your will need a bigger staff or a larger office space. There are many things to consider which is why we have put together some great tips for growing your small business.

  1. Create a mission for your business and let it direct your business. Your mission statement should lend to the values and goals of your business. You will want to create a mission statement that can easily flow with your strategic plan and it should direct your every move. In addition to the mission statement providing you with direction on how to grow your business, it will also inform your customers and vendors as to what you are striving to achieve. Be sure to post your mission statement and vision for your business on your website and on pertinent materials that are given to new or potential clients, as well as vendors and other partners. Finally, your employees should be well-versed in the mission statement and also buy-in to its meaning and values.

  1. Accept online payments. One of the best ways to grow your business is by creating an online presence and having the ability to accept online payments for services or products. In today’s world, consumers are purchasing more online than ever before because it is convenient and an easy way to do business. In addition, companies are providing apps and other ways that customers can schedule appointments and keep track of records. Providing your company the opportunity to schedule clients, sell items online, and accept payments with companies such as MyPaymentSavvy make doing business online seamless and stress-free.

  1. Build strong relationships. Business is very much about building relationships; not only with your vendors but also your customers. It is important to value your vendors and your customers and show them throughout the year. Whether you build your relationship by face-to-face interactions or through social media, it is important that you appreciate and show gratitude to those who make your business a success.

Hold employees accountable. While not the most enjoyable aspect of owning a business, it is imperative that you hold your employees accountable so that they are helping to run your business in an efficient manner. In addition, it is important that your employees are well trained in their areas of expertise as well as in the overall business operations strategic plan. There is nothing more frustrating than being a patron at a business and the employees are not up to date on what is going on at the establishment or worse, they don’t care. Having employees who are committed to your mission and vision in running your company will translate to your customers and positive word of mouth will spread.

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