KIDZ BOP + CRAZY 8 LAUNCH TALENT SEARCH
LOOKING FOR ONE LUCKY FAN WHO IS “THE LIFE OF THE PARTY” TO STAR IN A KIDZ BOP MUSIC VIDEO
The Talent Search Kicks Off Crazy 8’s Official Sponsorship of KIDZ BOP’s “Life of the Party” Tour
To Celebrate The Partnership, Crazy 8 Will Also Unveil First-Ever Fashion Line Inspired By KIDZ BOP This November
The #1 music brand for kids, KIDZ BOP, and children’s fashion brand, Crazy 8, are teaming up to celebrate that anything is possible when you rock your own style.
Crazy 8 is joining The KIDZ BOP Kids on their “Life Of The Party” concert tour as an official sponsor. To kick off the partnership, KIDZ BOP and Crazy 8 announced today that they are launching a Talent Search where one lucky kid will win the opportunity to fly to Los Angeles to star in a KIDZ BOP music video and receive a $250 Crazy 8 shopping spree. Parents can visit KIDZBOP.com/talentsearch to see rules and enter their child. The popular children’s apparel retailer—known for its cool styles for a steal—will also debut the first-ever fashion capsule collection of pop star looks inspired by KIDZ BOP this November.
“Crazy 8 offers cool clothes and accessories that are easy to dress up, dress down and make your own,” Chris Lu, General Manager of Crazy 8 said. “We love when kids rock their own style, which is why we are so excited to be partnering with KIDZ BOP on their ‘Life of the Party’ tour, celebrating the unique personality that every kid brings to the stage. Does your kid have yo-yo skills or cool skateboard tricks? Unforgettable dance moves? We can’t wait to see what it takes to win our Talent Search!”
KIDZ BOP has been a non-stop tour de force for 15 years, and just released the latest album in its best-selling series, KIDZ BOP 32, on July 15. The KIDZ BOP Kids have been named Billboard Magazine’s “#1 Kids’ Artist” for six consecutive years, and have sold over 16 million albums to date. KIDZ BOP’s “Life of the Party” concert tour is hitting 50+ cities this year, with many dates already sold out. Sasha Junk, SVP of Marketing from KIDZ BOP adds, “We’re thrilled to be celebrating our 15th birthday with Crazy 8 – this is our first time collaborating on a fashion collection for kids and we can’t wait for fans to see the line!”
Beginning today, through August 31, 2016, parents or legal guardians of children ages 14 and under can enter their child in the KIDZ BOP + Crazy 8 Talent Search online, or visit one of the five live audition stops at malls throughout the country. For online entries, parents can upload a 60-second video of their child’s talent to YouTube.com and then visit KIDZBOP.com/talentsearch to submit their URL. Live auditions will be held on the following dates at the below shopping locations, from 11 a.m. – 8 p.m.:
· July 23: Newport Centre, Jersey City, NJ
· July 30: The Avenues, Jacksonville, FL
· August 6: West Town Mall, Knoxville, TN
· August 13: Brea Mall, Brea, CA
· August 20: Ingram Park Mall, San Antonio, TX
Ten finalists from all submissions (in malls and online) will be selected on September 7, 2016 by a panel of judges from KIDZ BOP and Crazy 8. From there, fans will be encouraged to support their favorite videos. The KIDZ BOP Kids will help select one Grand Prize winner, who will be announced on October 3, 2016. The grand prize will be a trip for two to Hollywood, a feature in an upcoming KIDZ BOP music video, and a $250 Crazy 8 shopping spree.
To give kids even more ways to rock the party in style, Crazy 8 will be introducing the first-ever KIDZ BOP fashion collection in November 2016. The collection will be available for a limited time at select Crazy 8 stores and at Crazy8.com. The looks were designed by Crazy 8, inspired by the unique style personalities of each of the KIDZ BOP Kids—Matt, Grant, Sela and Ashlynn. Crazy 8 offers on-trend, age-appropriate looks that kids love to wear at prices that parents feel great about. Everyday, millions of kids and families welcome KIDZ BOP music into their homes and cars, making KIDZ BOP a fun and safe part of their daily lives. With these brands, both parents and kids win.
Crazy 8 is proud to sponsor the KIDZ BOP’s “Life of the Party” concert tour, July–December, 2016. Planning to attend? Look out for a special shopping offer from Crazy 8 while at the show. For a full list of tour dates and to purchase tickets, visit: KIDZBOP.com/tour.
ABOUT CRAZY 8
Life with kids is crazy 8 days a week. Crazy busy. Crazy fun. That’s why Crazy 8 makes cool clothes that kids want to wear. And parents love the great deals and easy outfits. Crazy 8 clothes let kids mix up their style and parents save big. Real deals for cool kids in sizes 6 months to 14 years.
Crazy 8 is part of The Gymboree Corporation family. Today, the Gymboree Corporation operates three specialty retail brands—Gymboree, Crazy 8 and Janie and Jack—offering unique, high-quality products delivered with personalized customer service in more than 1,300 stores worldwide and on gymboree.com, crazy8.com and janieandjack.com.
About KIDZ BOP
KIDZ BOP is the #1 music brand for kids, featuring today’s biggest hits “sung by kids for kids.” Over 16 million KIDZ BOP albums have sold since the family-friendly audio collection debuted in 2001. The best-selling audio series has had 23 Top 10 debuts on the Billboard 200 Chart; only three artists in history—The Beatles, The Rolling Stones, and Barbra Streisand—have had more Top 10 albums. The latest album in the series, KIDZ BOP 32, was released July 15. KIDZ BOP connects with kids and families through its best-selling music, popular KIDZ BOP Radio Channel on SiriusXM, music videos, consumer products, and live tours. For more information, visit KIDZBOP.com.